Shihad frontman Jon Toogood’s side project The Adults returns with a new single ‘Bloodlines’, which also features rising stars Estère and JessB.
Released to coincide with New Zealand Music Month, the song is described as a “battlecry for love from a female perspective”.
Toogood adds: “It’s based around a traditional Sudanese wedding song which talks about the women of the bride to be tribes gathering together to support her as she begins her ceremonial bridal dance. It’s music to empower the bride and lend her strength.”
Toogood first became fascinated by the music of Sudan at his wedding in Khartoum in 2014, in particular ‘Aghani-Al-Banat’, which literally translates to ‘girls’ music’. He returned the following year to record with two all-female groups and these new recordings will form the backbone of a new Adults album.
The accompanying video as directed by Shae Sterling (Stan Walker, Openside, Maisey Rika) and shot in West Auckland at Piha and Karekare.
Toogood is currently studying towards his Master’s at Massey University, with the cultural significance and music of the Northern Sudanese people as the topic for his thesis.